The only brand of essential oils I love and trust; dōTERRA, HOO Happiness


The only brand of essential oils I love and trust


If you read about my journey or have read my story you will know that I did six months of research before I finally got started with dōTERRA.

I already had several other essential oil brands in my home.

But when I got these little brown bottles I knew there was a big difference.

My noes could tell.

My other bottles went into the garbage.

They just were not the same.


The Heart of dōTERRA

doTERRA was founded in 2008 by experts in Essential Oils, who are committed to establishing patterns of giving through their work.

There are no outside investors with doTERRA – the founders personally funded the start-up, and own 100% of the company.

Back then, they took second mortgages, scaled back and worked without pay for years to own their work and make their own choices.

doTERRA is now the largest oil company in the world, debt-free. 

They will forever stay privately owned which mean they will continue to make decisions based on the whole of the company and the people - and not on the profits.

You can also google every single executive partner and you will not find a corrupt or shady background full of lies and deceit. Instead you will find the kindest, most caring souls who live their life in service.

Let me show you the true heart of the company.

What real leadership is:

1) Purity

Every batch of dōTERRA® essential oils is subjected to strict requirements set forth in the CPTG Certified Pure Therapeutic Grade® quality protocol. This protocol ensures potency, purity, and consistency batch to batch.

I noticed the difference in quality the second I took the caps off.  It made the oils I did have in my house seem like synthetic perfumes and they were supposed to be good quality.  It was at this moment that I knew I made a great choice!  My research had not failed me.

The CPTG testing begins immediately after distillation with each oil being reviewed for its chemical composition. A second round of testing is carried out at our production facility to ensure that what was distilled and tested is the same essential oil as was received. A third review of the chemistry of the oil is conducted in a three-phase procedure as the oils are packaged into the bottles we use as consumers. Each of these tests confirms that the essential oil is free of contaminants and unexpected alterations during production.

The CPTG Certified Pure Therapeutic Grade quality protocol includes the following tests:

  • Organoleptic testing

  • Microbial testing

  • Gas chromatography

  • Mass spectrometry

  • Fourier Transform Infrared spectroscopy (FTIR)

  • Chirality testing

  • Isotopic analysis

  • Heavy metal testing

doTERRA developed this rigorous criteria to certify that its oils contain no added fillers, synthetic ingredients, or harmful contaminants. Utilizing its own facilities, as well as trusted third-party labs, doTERRA essential oils undergo the CPTG process to ensure that customers receive the highest quality oil, every time.

Aromatic Plant Research Centre

2) 3rd Party Testing

Experts estimate that 80% of commercially available “pure” essential oils are adulterated in some way. 

APRC (Aromatic Plant Research Company)

doTERRA’s testing practices are stringent. For transparent accountability, we’ve created a standard called Certified Pure Therapeutic Grade® (CPTG), verified by respected third party labs. This standard is real, based on stringent testing throughout the entire process from the monitoring of soil quality to testing for chemicals and adulteration in EVERY liter of Oil. All of the basics are checked first: sight, smell, taste and touch. Then the lab rules out any presence of fungus, mold, pesticides, extenders and any other contaminants. If you wish to learn more, the science of the testing practices is here.

Each location has its own specific laws and rules governing agriculture and collecting wild-crafted botanicals. If an Oil fails the test, there is no secondary process for removing the pesticides or foreign matter; that batch is simply rejected. Other than the careful distillation of the Oils from the plant material, *no other processing takes place.* In each bottle, you are experiencing aromatic extracts, nothing added, nothing removed.

If you want to know more you can visit dōTERRA is the only company offering transparency and integrity in an industry that is trying to cover up a lot of deceit. You can see all of the results, data and testing here.

3) People not Profits.

dōTERRA uses a global network of artisans to provide the raw materials—sourcing—used for essential oil production. Where a plant is grown has a major impact on its constitution, which in turn determines its potency. Using local artisans who have grown the source plants for generations ensures that the plants are not only properly cared for, but also grown in an environment that maximizes the essential oils’ potential.

As many of our essential oils grow best in developing countries, doTERRA is in a unique position to build and support ethical supply chains that benefit rural communities in need.

Oftentimes, experienced essential oil farmers, harvesters, growers, and distillers in underdeveloped areas are paid unfairly or taken advantage of, limiting their ability to escape poverty. Co-Impact Sourcing provides the tools needed to help lift these families and communities out of poverty and promote economic development. doTERRA adheres to additional Sourcing Guiding Principles when working in developing nations.

They source the plants where they are naturally and abundantly grown making them a truly global business. Currently they source 100 different essential oils from over 40 nations and their oils have 96%exclusivity.

While the temptation for a company as large as doTERRA may be to buy large plots of land and mass produce oils, doTERRA places great value on the expert knowledge of local farmers—many of whom have nurtured essential oil plants for generations. doTERRA recruits their expertise into a Global Botanical Network and, in so doing, responsibly supports thousands of jobs around the world.

People before profits.


Healing Hands Foundation

4) Giving Back

dōTERRA focuses philanthropic efforts through the Healing Hands Foundation. Its mission is to bring healing and hope to the world, for lives free of disease and poverty, and ultimately to teach impoverished cultures to be self-reliant.

100% of donations go to aid. This is possible because doTERRA International generously donates all the administrative costs of the Foundation.

Healing Hands offers support to Operation Underground Railroad, also known as OUR, an organization committed to rescuing as many children as possible from sex trafficking in several countries, with operations happening regularly. Our donations also help fund the construction of safe house facilities in Thailand, Cambodia and Haiti where rescued children are educated, cared for and rehabilitated in safety back to freedom through Rapha House. We’re also helping 3 Strands to educate, empower and engage students and teachers to catch signs of human trafficking, take precautions and preventive measures to keep our children safe from these predators.

Days for Girls, another organization for which doTERRA offers support, educates both girls and women to empower feminine health, providing sustainable feminine hygiene and care. Having served over one million girls and women to date, Days for Girls affords these girls and women dignity and supplies in order to function in society during their cycle so they aren’t missing chances to learn and grow out of poverty. Without sustainable solutions to manage their monthly cycle, women are abolished from society for the duration of their menstrual time every single month. More than 1 in 10 girls in Sub-Saharan Africa, 113 million adolescent girls in India, and 30% of girls from rural areas of Brazil would miss school each year without the help of Days for Girls.

They have fed full villages.  In fact, I cannot eve write out all of the ways they give back...I just would not have room.  But regardless - it is a very important component for me!

Education Model of dōTERRA

5) Focused on Education + Growth

When the executives were sitting around the table deciding how they were going to launch this company they knew the typical way would not work. How could you explain the power of a single essential oil in a 20sec commercial clip or on a billboard sign? You couldn’t. The focus and foundation of this company has always been education.

Education. Education. Education and more education. It is why you will find so many articles, blog posts and recipes on this site for free. It is why I do free video trainings.

You can find learning resources direct from dōTERRA on all of their social media accounts. It has depth and is knowledge rich.

It is easy to get caught up in the world wind of it all. It is a whole new big beautiful world you have come into.

But the very best part… don’t just come home with a receipt. You come home with a community to connect to. A company you can call and ask questions. E-books to find any question you could have.

Community + Connection, dōTERRA

6) Community

The best thing I found in the bottom of one of these little brown bottles wasn’t healing.

It was healthcare.

It was a cleaner home.

It was non-toxic living.


The best thing I found in these bottles was community. Connection. Friendship.

Imagine a space of women who are in love with making themselves better. Who lift each other up. Cheer each other on. And send you a crutch when you need it most. I have never experienced community like this before.

They say find your tribe and then love them hard. I never knew what that meant. Until I tapped into it.

I have new and wonderful friendships that I never would have had if I had not reached in.

If you are craving connection, community and a tribe of your own, this is the pathway to that.

Igniting my Entrepreneurial Side

7) Building a Beautiful Business

I always knew in my heart I wanted to own my own business.

I wanted to run my won schedule.

Work from the beach.

And answer to no one.

When I started with the oils I was sure I would never do the business side of things.

But with all of the changes I was seeing I was naturally sharing the oils with my friends.

And one day, someone wanted to get started.

I had to figure it all out.

Sneak peak into the best business opportunity:

  • In only 7 years they are already a billion dollar company.

  • #1 Direct Selling Company in the USA.

  • Largest essential oil company in the world.

  • Debt-free; no outside interest or funding.

  • Part of the trillion dollar wellness industry.

  • Led by a diverse team of business, marketing and healthcare professionals with 150+ years of combined industry experience.

  • Education based system means that over seven million of us to date have experienced benefit from the use of doTERRA Essential Oils. We didn’t purchase it in a store; we were taught by someone who’d learned about the compounds, and was willing to share with us. The company thrives with this futuristic business model; our success depends on our willingness to learn, teach and most importantly, collaborate.

  • Service with your purchase. every time you order one bottle of Oil, you’re helping countless families – that of the farmer, the harvester, the distiller, the packer, and the teacher who introduced you to the oils, just to name a few.

  • Purity matters. The transparency of quality testing is irrefutable. Every liter must match a specific therapeutic chemical profile; there’s no room for error. The testing is done by outside labs, so consistency and purity are unmatched. Which is why every time you compare a bottle of doTERRA Oil to a bottle you’ve found at the grocery store, you’ll smell the difference instantly. That unmistakably sharp, chemical odor from the grocery store bottle indicates the presence of chemical extenders, fillers, and other machine-made compounds. And your doTERRA bottle smells like plants, like Earth, like protection, like home.

  • The oils are easy to share and have very tangible results. It is also a consumable product. dōTERRA enjoys a 65 percent retention rate, compared to a direct selling industry average near 10 percent.

  • Residual Income: Many people spend their lives trading hours for dollars and lack fulfillment or a sense of purpose. With dōTERRA, anyone can choose to create time, energy, and financial freedom through building a lasting residual income pipeline. The compensation plan has multiple ways of earning, as well as incentive trips, bonus pools, team prizes and free product.

  • Affordable Life Changing Healthcare: Board-Certified physicians educated to deliver integrative medicine which combines allopathic and complementary holistic medicine.

    They will be working with patients to not only treat disease but to improve the health and quality of their life to develop a comprehensive wellness plan unique to them.